Three metal walls, a slide-down door, and a key we almost lost twice. Surrounded by products that never lived up to their promises, that’s where it clicked for Zineb — if the truth wasn’t on the shelves, she’d make it herself. Boxes, formulas, and ideas stacked wherever they fit. It wasn’t much, but it was ours. Just a gut feeling that wouldn’t shut up.

We couldn’t stop showing it. The lab. The sourcing adventures. The failures. The glow after a long day of testing formulas that finally worked. We’d go live, share everything, and talk for hours about textures, scents, and small wins. What started as behind the scenes became the reason people stayed — we weren’t just making products anymore, we were letting everyone create with us.

What do you need to start shipping? A car trunk, a driver’s license, and a dream that won’t sit still. Zineb was practically working at the post office at this point — dropping off boxes so often they knew her by name. Every drive, every package, every tired smile was proof that Your Saha was starting to move.

One order turned into thousands. Suddenly, people we’d never met were part of our story. 6 months into business, we were forced to find a warehouse big enough to store our inventory and be our creative space. Sleep got shorter. Standards got higher. We stopped talking about what we wanted to build — and started becoming it.